A Point of Interest (POI) is a location that lots of people visit either routinely, seasonally, or based on certain events. A location can register as a POI in many different ways. The simplest way is to attract a lot of attention.
You are an analyst who recently joined a Real Estate Investment Firm and was tasked to evaluate whether opportunity zones in Miami were a good investment. You need always updated and reliable info -- but what is out there that can help you succeed?
Consumer visitation to clothing retailers took a surprise jump heading into June as more U.S. states began reopening for business.
Stefan talks about how he and Midwood use location data to explore CRE investment and development opportunities to gain an advantage over the competition.
Foot traffic data predicts a drop in Black Friday 2020 sales. However, luxury retailers may prove to be an exception. Learn more...
The only reliable way to understand human migration and movement trends is through location data. Learn how Unacast is moving the needle forward.
With increased migration across the US, real estate and other professionals need insight into shifting population density. Emerging areas provides that.
Risk assessment in commercial leasing can be a challenge. A global health crisis amplifies that challenge, but human location data can help. Learn more.
How does New York compare to Texas and California on flattening the COVID-19 infection rate and rolling out a recovery plan?
With 10,000 new cases daily, bar owners in Texas’ COVID-19 hot-spots are vowing to defy the Governor’s latest closure order. The data says that is a bad idea.
Easing government restrictions in California has hampered COVID-19 recovery in California. Things could get worse by Labor Day.
A detailed dive into the categories and brands that are heading towards recovery, with a focus on Starbucks's current brand snapshot.
Workers from high-risk infection areas labor in open neighborhoods, while Manhattan residents up their recreational visits and downtown office buildings sit empty.
We’re here for a short time, not a good time: Motels like Microtel are battling-back, while upscale hotels like Hilton lag behind.
Unacast's Neighborhood Insights can zoom into any area in the US, down to the census block group level, and illustrate the area’s vitality via simplified metrics.
Among the first to issue shutdown orders and start reopening, South Carolina and Tennessee are leaders in restaurant visitation recovery.
Alabama, where COVID-19 infection rates are aggressively climbing, saw twice as much each traffic this Memorial Day. The same was the case in Louisiana.
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