Travel & Tourism

Expand your addressable market by understanding customer mobility.

Our clients use human mobility data to improve their properties and portfolios — whether they’re looking to expand, move, or contract your business, we can provide critical insights that help zero in on the properties that meet your financial, tenant, and branding needs.

Travel - Woman reading map

The industry's most trustworthy location data

Clients rely on our relentless pursuit of quality and data-science-based approach for an accurate picture of real-world events, tailored to their needs.

  • Industry leading companies like Carto, Telia, and MiQ choose Unacast to help them move their businesses forward.

  • High-quality location data from more than 127 million monthly active users and counting.

  • Our clients trust us to put privacy front and center. We are compliant with GDPR and CCPA — and our own privacy guidelines go beyond legislation.

Insights for Travel & Tourism

Explore the ways you can use location data to make better decisions in your travel & tourism business. Navigate below to learn more.

Icon Competitive Intelligence

Gather Insights on Your Competitors

Competitive Intelligence

  • Learn when and how often people visit your property instead of your competitors' (and vice versa), and how many people overlap
  • Benchmark competitors’ peak visitations, predict retail foot traffic, and measure other metrics
  • Compare your visitor demographics to your competitors’
Request Beta Access
Graph Competitive Intelligence
Icon Neighbourhood Activity

Get Context for Existing or Potential Locations

Neighborhood Activity

  • Measure and benchmark the addressable market for individual properties
  • Uncover patterns in residential and/or commercial stays
  • Determine how many visitors to a neighborhood are locals versus out-of-towners
  • Understand how far people are traveling in order to get to the neighborhood
Request Beta Access
Graph Neighbourhood Activity
Icon Site Performance

Measure the Performance of One or More Locations

Site Performance

  • Benchmark one or more properties’ ability to capture the addressable market
  • Determine your properties’ local catchment areas
  • Discover patterns in peak visitation, repeat or lapsed visitors, or visitor mix
  • Measure the impact of increased staff engagement, different merchandising mix, or alternative signage options
Request Beta Access
Graph Site Performance
Icon Visitor Profiling

Measure and Market to Different Customer Types

Visitor Profiling

  • Explore the demographics of the visitor population
  • Discover similarities and patterns in the home origins of your  visitors
  • Measure how the visiting population changes over time
Graph Visitor Profiling

What can location data do for your business?

Schedule a meeting with the Unacast team! Not ready to meet with us? Send us an email instead.

Client Success Stories