Location Insights for Government

Public officials and leaders are harnessing the power of location data to understand human mobility.

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How Our Public Sector Clients Use Location Intelligence

Location intelligence helps governments protect critical infrastructure, measure the impact of large-scale events, and plan and prepare for the future.

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Understand Human Mobility

Uncover human mobility patterns to support community safety. See how activity changes over time.

Discover Human Mobility

Understand Populations

Understand the characteristics of an area's population, both residents and visitors. Get deeper insight into demographics and movement patterns with behavioral segments.

Understand Populations
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Understand Where People Come From

Find out where visitors to an area come from and their demographic makeup.

Get Visitor Insights

Plan Infrastructure and Transportation

Use movement trends to inform and validate investments in roads, transit, and public facilities.

Plan Smarter Investments
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Identify Up-and-Coming Areas

Identify emerging markets early and understand the future potential of a property. Find out how demographic shifts are impacting a specific neighborhood.

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Recruit Retailers and Developers

Use foot traffic and visitation data to determine an ideal economic development plan and attract the right retailers.

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Monitor the Impact of Events

See how major events change foot traffic trends and human behavior across cities and communities.

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What can you do with foot traffic insights?

Determine how many visitors to a neighborhood are locals versus out-of-towners.

Uncover patterns in residential and/or commercial stays.

Understand how far people are traveling in order to get to a neighborhood.

Find out the regions where visitors live and work, what brands they tend to visit, and what regions they're coming from.

Identify changes in the characteristics of neighborhoods.

Maximize your community’s potential and identify areas of growth

Aerial view of People crowd. Many people going through the pedestrian crosswalk.Aerial view of People crowd. Many people going through the pedestrian crosswalk.

Unacast Insights

The Industry’s Most Innovative Location Intelligence Platform

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Powered by Machine Learning Datasets

Unacast SaaS Foot Traffic

Foot Traffic

Track visits to a location over time, and the demographics of those visitors.

Unacast SaaS Dynamic Trade Area

Dynamic Trade Areas

Identify the home and work regions of your visitors.

Unacast SaaS Cross Visitation

Cross Visitation

Find out what other brands your visitors go to.

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Demographics

Understand what types of people are visiting a location.

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Meet with us and put Unacast’s data to the test.
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