About Unacast

The most trusted location data platform

Unacast is committed to understanding how people move around on the planet by harnessing the power of location data. We’re building a future where precise and verified human mobility data helps organizations do well and do good. From driving business strategies to tracking infectious diseases, we align to the goals of our clients for the shared benefit of our global community.

Awards, Customer, Partners

Google

Unacast is Easy

Data in general is still very hard to understand and complex to buy. This is especially true of mobility and location data. But we are continuing to tear down these barriers and are committed to building on our transparent and open culture to make it even easier for customers to understand, test, and buy location data from Unacast.

Unacast is Trusted

Having worked with world class researchers such as Harvard, MIT, Stanford and Columbia University, to name a few, is a proud testament to the trust that can be found in our data. We believe in being honest and open with clients and partners, even in regards to the weaknesses in our data, because we believe that trust is necessary for companies to use location data correctly.

Today,

35%

of Unacast’s revenue comes from outside of the US, and it’s growing.

Unacast is International

International markets have long been a part of Unacast’s footprint. We’ve been dedicated to GDPR compliance since 2018 and supported many global companies in understanding mobility patterns outside of the US. The COVID-19 pandemic brought further demand for our solutions in global marketplaces and we’re dedicated to building out even more insights and products for a significant number of countries, across many continents.

Unacast History

May
2014
Music streaming service TIDAL acquired by Jay-Z
2015
Seed round raised to kickstart R&D phase for new company Unacast and moved to NYC, US
2016
$5m raised to test new products and business models
February
2018
$17.5m raised to launch Data as a Service location analytics products in the US
May
2019
Launched Turbine (Platform as a Service) with Telia in the Nordics as the first client
2020
Launched free COVID-19 Social Distancing Scoreboard to help with the pandemic
October
2021
$16m raised to launch in 20+ new countries

Leadership

Thomas Walle and Kjartan Slette began working together when they founded the music streaming service TIDAL (later acquired by Jay Z). Their focus was solving for complex and fragmented industries. At the same time, they noticed a reliance on data - another complex and fragmented industry - to build better products. And so, long story short, Unacast was born with the mission to assemble data into knowledge so that others could produce wisdom. Thomas and KJ have since accrued a 5-star team of leaders, movers, and shakers to help them in their mission.

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Investors

United States

White Star Capital is an early-stage Venture Capital firm that invests in exceptional entrepreneurs building ambitious, data-driven businesses. Based out of London, New York, Montreal, Paris and Tokyo our international presence, perspective and people enable us to partner closely with our Founders to help them scale internationally from Series A onwards.

Sweden

21,000 talented colleagues serve millions of customers every day. As a hub in the digital ecosystem, Telia’s strong connectivity base empowers people, companies, and cultures to stay in touch with everything that matters. Headquartered in Stockholm, Telia is changing the industry and bringing the world ever closer to customers.

Norway

Investinor is an evergreen venture investment company, investing in promising technology companies that are aiming for international growth and expansion. Investinor, with USD$525 million under management, is funded by the Norwegian government and syndicates all investments with other venture investors.

Finland

OpenOcean partners with software entrepreneurs to build global winners. They like companies with large user-bases that disrupt existing markets; handle large amounts of data; crack serious technical challenges and sell their products to other businesses.

United States

Camber Partners believes modern software companies should be architected for mass distribution. This means self-service, data-driven growth and low-cost sales methods. When done properly the result is accelerated growth and unusual capital efficiency.

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