Goodbye Gut Feel,
Hello Location Intelligence

Build better products and make smarter decisions with real-world location data.

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Office Building
% Change in Foot Traffic
9%
Q1 2023
13%
Q2 2023
6%
Q3 2023
17%
Q4 2023
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UNACAST PRODUCTS

Location intelligence solutions for every phase of the data analytics journey

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Location Insights Platform

Analyze markets with
AI-powered location insights

Visualize data for any U.S. location, from cities to specific venues, with our machine-learning powered location insights platform.

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Aggregated Foot Traffic

Make better business decisions based on consumer insights

Get machine-learning powered foot traffic data for millions of commercial points of interest to help you understand consumer behavior and emerging market trends.

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Location Data

Understand human mobility for any area of interest

Get insights into how people move around in areas of interest around the world. Build better audiences, measure offline marketing attribution, and study consumer visits.

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Advertising Audiences

Reach more engaged consumers with location-based advertising

Improve campaign performance and ROI with advertising audiences built on the places people go in the real world.

Explore Audiences
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Location Data Processing

Transform your first-party location data into location intelligence

Turn your raw location data into valuable, privacy-friendly, human mobility insights at scale.

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The Industry Leader in Global Foot Traffic Data

Expand your visibility into global markets with Unacast’s foot traffic data and machine-learning powered insights. Our clients leverage foot traffic to enhance their advertising, investment decisions, forecasting, and market analysis. Unacast delivers the industry’s most clean, consistent, and comprehensive foot traffic data and insights.

0.90+ correlation to ground truth
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Test our Data

See why customers around the world rely on Unacast’s location data.

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Our Methodology

Learn how we collect data for our location intelligence products.

Privacy Friendly

Learn how we ensure data privacy and GDPR compliance.

In the News

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What our customers are saying

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Unacast is an amazing GCP partner. They are using data to do innovative things ranging from tracking COVID-19 to predicting what location is the best for a new retail store. This is a huge step for our partnership and it will be a game changer!

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Ingrid Gonzale
Google
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Unacast is by far the most flexible and adaptable location data provider. They have great coverage geographically, they're adjusting to the market needs in a fast and strategic way, and their teams are transparent and helpful throughout the entire process.

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Jay Panchal
AlphaMap
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BT has chosen to partner with Unacast because of the company’s proven track record … We look forward to becoming the market leader within data monetization for the UK market, and our partnership with Unacast is essential to that growth strategy.

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Chris Withers
BT Group
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Our strategic partnership with Unacast marries the expertise and data assets of Precisely and Unacast to deliver innovative and highly valued dynamic demographics data to our customers. We trust that our partnership with Unacast will continue to grow into the future.

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Jeff Bank
Precisely
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Our collaboration with Unacast is more important than ever because it takes data integration to the next level to account for evolving shopping habits and provide retailers the necessary insights to adjust operations and customer engagement accordingly.

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Craig Szklany
Sensormatic
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Our gold mine of location data is Unacast. What really impressed us with this partnership has been the high quality of the data…as well as the amazing support we receive. We have been very happy with this relationship and we are looking forward to continuing into the future.

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Anatasios Noulas
Firefly Advertising
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We are most impressed with the amount of usable data, frequency Unacast onboards new data, and how easy it has been to collaborate and create relationships. I have been impressed with the possibilities of the data, and there is so much potential with using Unacast’s mobility data.

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Stefano Biondi
Generali Real Estate
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One thing we like about Unacast is that the platform is relatively intuitive. Another thing is it offers that psychographic segmentation right in the app. At a quick glance, you can get a better understanding of the core customer.

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Matthew Lautensack
Director of Research and Development
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I would absolutely recommend it to anyone who has retail or a physical presence. I think it's that missing piece of the puzzle that marketers are often kind of on the hook for, but don't really know how to get and have to make a lot of assumptions.

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Senior Manager of Media
Pet Industry Client
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I think [Unacast and Spatial.ai] are helpful for media buyers in particular, especially when you have a budget and you don't really want to waste anything…to make sure you're getting the most out of your media dollars

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Digital Marketing Director
Pet Industry Client
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The latest Unacast trade areas by zip update has been a game changer. It is important because it makes it easy to see where the majority of our customers are actually coming from so we can target by zip code…then we start to think about target audiences and get into Spatial AI and selecting audiences to export to our campaigns.

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Senior Manager of Media
Pet Industry Client
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We already had the framework for data. So on our end, it wasn’t tough to introduce, and the Unacast team made it exceptionally easy for us. It was extremely streamlined. It went through without a hitch and the integration was ahead of schedule.

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Director of Data Partnerships
AdTech Client
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Unacast’s location data is invaluable not only for Demand-Side Platforms (DSPs) but also for brands seeking to refine their client lists and understand consumer demographics and behaviors. This data is universally beneficial within the advertising sector.

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Director of Data Partnerships
AdTech Client
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We’ve explored several data providers for location data and other services, but our decision to continue working with Unacast is a clear one. We are confident that Unacast will keep evolving to meet our needs as we adapt to the future.

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Director of Data Partnerships
AdTech Client

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Meet with us and put Unacast’s data to the test.
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