Real Estate

Real Estate is a multi-billion dollar industry with large transactions based on limited data.

Our clients use human mobility data to improve their properties and portfolios — whether they’re looking to expand, move, or contract your business, we can provide critical insights that help zero in on the properties that meet your financial, tenant, and branding needs.

Hexagon Real Estate

The industry's most trustworthy location data

Real Estate clients rely on our relentless pursuit of quality and data-science-based approach for an accurate picture of real-world events, tailored to their needs.

  • Industry leading companies like Carto, Telia, and MiQ choose Unacast to help them move their businesses forward.

  • High-quality location data from more than 127 million monthly active users and counting.

  • Our clients trust us to put privacy front and center. We are compliant with GDPR and CCPA — and our own privacy guidelines go beyond legislation.

Insights for Real Estate

Explore the ways you can use location data to make better decisions in your real estate business. Navigate below to learn more.

Icon Competitive Intelligence

Gather Insights on Your Competitors

Competitive Intelligence

  • Learn when and how often people visit your property instead of your competitors' (and vice versa), and how many people overlap
  • Benchmark competitors’ peak visitations, foot traffic, and other metrics
  • Compare your visitor demographics to your competitors’
Graph Competitive Intelligence
Icon Neighbourhood Activity

Get Context for Existing or Potential Locations

Neighborhood Activity

  • Measure and benchmark the addressable market for individual properties
  • Uncover patterns in residential and/or commercial stays
  • Determine how many visitors to a neighborhood are locals versus out-of-towners
  • Understand how far people are traveling in order to get to the neighborhood
Graph Neighbourhood Activity
Icon Neighbourhood Profiling

Uncover the Relevant Characteristics of a Place

Neighborhood Profiling

  • Explore the demographics of the neighborhood population
  • Discover similarities and patterns in the home neighborhoods of your existing customer base
  • Measure how a neighborhood’s population changes over time and identify ideal neighborhoods for advertising
Graph Neighbourhood Profiling
Icon Site Performance

Measure the Performance of One or More Locations

Site Performance

  • Benchmark one or more properties’ ability to capture the addressable market
  • Determine your properties’ local catchment areas
  • Discover patterns in peak visitation, repeat or lapsed visitors, or visitor mix
  • Measure the impact of increased staff engagement, different merchandising mix, or alternative signage options
Graph Site Performance
Icon Site Selection

Evaluate and Prioritize New Locations

Site Selection

  • Determine which sites are near places where visitors already congregate or travel
  • Determine which site characteristics help create a lasting tenant or visitor base
  • Project capture rates for new sites
  • Find out which areas have gaps in the local marketplace
Graph Site Selection

Delivery Options

Unacast offers flexible delivery methods depending on your team’s needs.

Icon - Curated data sets

Curated Data Sets

Build and download your own JSON files and other import-friendly formats

Icon - API

API

Easily connect Unacast insights and data feeds — including the Real World Graph — to your in-house systems

Icon - Visualizations

Visualizations

See the data actualized through charts, graphs, and other meaningful perspectives

Icon - Strategic Recommendations

Strategic Recommendations

Our analytics team creates bespoke documents that illustrate data and clearly articulate likely interpretations

  • 1

    Get in touch with one of our experts and discover how human mobility data can benefit your business.

  • 2

    Work with our team to develop data strategies that help answer your specific questions.

  • 3

    Use custom insights to make critical decisions that help strengthen your business.

What can location data do for your business?

Reach out to find out! One of our experts will contact you shortly.

Client Success Stories