Customers leverage the Dynamic Trade Areas dataset to get ahead by testing key business criteria including:
Identify which areas are saturated with competitors, and which present untapped opportunities for brand investment.
Validate whether marketing campaigns are directly correlated with an increase in customer visits from target neighborhoods.
Reduce risk of opening your new store by targeting the right customer at the right place, ensuring accessibility both for local residents and neighboring visitors.
Measure customer loyalty from various neighborhoods with insights into ever-evolving visitor patterns around your store.
What you can get through the Dynamic Trade Areas dataset.
Use your customers’ home and work locations to identify trade areas.
Determine how far people travel to visit your business.
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