About Unacast

Location Intelligence for Every Business

Unacast, the global location intelligence and insights company.

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Using Location Data for Good

Unacast is a global location intelligence and insights company transforming our understanding of human activity in the physical world. Using state-of-the-art machine learning and artificial intelligence, Unacast extracts valuable information from location data, delivering trustworthy, reliable, and privacy-friendly location intelligence. Companies across industries, at every stage of growth, rely on Unacast’s actionable human mobility insights to make more informed decisions that better align with the world around them.

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Accurate

We are dedicated to rigorous methodology focused on accuracy over volume to provide our clients with the trustworthy products and insights they need

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Global

We’re committed to providing data for countries across the world to support global companies in understanding mobility patterns both within and outside of the U.S.

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Trusted

We believe in being honest and open with clients and partners, even in regards to the weaknesses in our data. World-class researchers like Harvard, MIT, and Stanford rely on that transparency in trusting us as their location data partner.

Unacast History

2015
Founders Thomas Walle & Kjartan Slette raise seed round to kickstart R&D phase for new company Unacast
2016
$5m raised to test new products and business models
February 2018
$17.5m raised to launch Data as a Service location analytics products in the US
May 2019
Launched Turbine (Platform as a Service) with Telia in the Nordics as the first client
2020
Launched free COVID-19 Social Distancing Scoreboard to help with the pandemic
October 2021
$16m raised to launch in 20+ new countries
2022
Fastest Growing Company
Best Places to Work
December 2023
Unacast merges with Gravy Analytics, expanding its product line and adding global data coverage

Leadership

Thomas Walle

Thomas Walle

CEO & Co-founder
Jeff White

Jeff White

President
Jonathon Schuster

Jonathon Schuster

CPO
Tor Åge Ballo

Tor Åge Ballo

CTO
Aaron Vance

Aaron Vance

SVP Supply
Chris Gildea

Chris Gildea

CRO
Jolene Wiggins

Jolene Wiggins

CMO
Matt Jacobson

Matt Jacobson

COO & CFO
Kjartan Slette

Kjartan Slette

GM Turbine
Guy Decorte

Guy Decorte

Chief Evangelist

Investors

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Data for Social Good in Action

We believe in using location data to make our world a better place.

Unacast believes that location data should be used for social good. Location data and its derived datasets have the potential to fuel innovation within our communities and help people live healthier, more fulfilling lives. For select organizations whose missions align with these values, we provide access to location datasets at a nominal cost. Supported projects have benefitted communities both in the U.S. and overseas.

We know that understanding human movement patterns, and how they change over time is key to better stewardship. Location intelligence lets local governments make policy decisions based on data, not opinion.

It allows non-profit organizations and environmental groups to allocate scarce resources in the places where it is needed most. In times of crisis, location data can help prioritize outreach, deploy life-saving healthcare services, or direct the efforts of first responders. It can also help cities plan for the future – for skyrocketing growth, or a declining population – and inform critical infrastructure and redevelopment projects.

In short, location data can help to solve some of our society’s biggest challenges. Too often these problems are under-resourced; the great irony is that these are often the issues that most impact our everyday lives.

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What our customers are saying

BT has chosen to partner with Unacast because of the company’s proven track record … We look forward to becoming the market leader within data monetization for the UK market, and our partnership with Unacast is essential to that growth strategy.

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Chris Withers

Director of Data and Artificial Intelligence

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Our strategic partnership with Unacast marries the expertise and data assets of Precisely and Unacast to deliver innovative and highly valued dynamic demographics data to our customers. We trust that our partnership with Unacast will continue to grow into the future.

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Jeff Bank

VP, Strategic Alliance

Precisely

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Unacast is an amazing GCP partner. They are using data to do innovative things ranging from tracking COVID-19 to predicting what location is the best for a new retail store. This is a huge step for our partnership and it will be a game changer!

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Ingrid Gonzale

Director of Sales

Google

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Unacast is by far the most flexible and adaptable location data provider. They have great coverage geographically, they're adjusting to the market needs in a fast and strategic way, and their teams are transparent and helpful throughout the entire process.

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Jay Panchal

CEO

AlphaMap

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Our collaboration with Unacast is more important than ever because it takes data integration to the next level to account for evolving shopping habits and provide retailers the necessary insights to adjust operations and customer engagement accordingly.

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Craig Szklany

VP, Global Solutions

Sensormatic

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Reliable data feed and an awesome support team!

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Verified User

Research

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Visitor information for the project wouldn’t have been available without Unacast. The data is exactly what we need to help clients understand consumer behavior.

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Jay H.

President and CEO

Consumer Orbit

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Excellent data and a great collaborator. The Unacast data that I use provides high quality and detailed information on mobility patterns. I also found the support that Unacast provided to be exceptional.

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Martin A.

Associate Professor

Higher Education

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They have been instrumental in our efforts to quantify the impact of our media.

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John O.

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Great/flexible data, awesome support, company goes above and beyond as a whole.

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Brent B.

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My experience has been very positive. Everyone we work with at Unacast is eager to help us find solutions. The work done to ensure the quality of the data instills confidence that the results of the downstream work using the data are reliable.

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Rob R.

Retail footfall

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Unacast is part of our data backbone which is used for activation, measurement, and analysis across our digital and in-store media products. It's helped us get more sophisticated in the solutions we deliver.

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Verified User

Marketing and Advertising

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Solid geolocation partner with great account support. Unacast has been receptive to changes we needed in how they deliver their data and insights to our team. In general, the team is very responsive and easy to work with.

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Verified User

Marketing and Advertising

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