Retailers have multiple tools and datasets at their disposal to learn about their customers. But how much deeper can location data allow them to go? Data Analyst Alec Kamra finds out.
When CARTO was tasked with optimizing ROI for a local food truck business, Unacast data played a key role in the decisioning model.
Unacast partnered with KeyMe, a leading security technology company revolutionizing the locksmith industry, to improve their kiosk site selection and ultimately boost revenue.
We argue that most cities today have very little data and insights into how cities are used. So, we decided to dig into our data products and new city analytic product suites, built on top of aggregated anonymous data from the telco Telia, to see what we could find.
With a mammoth moving in, what will Amazon’s new HQ2 mean for commuters and city dwellers? Location data may have the answers.
Why is location data important if advertisters can simply draw logical conclusions? Data Analyst Alec Kamra explains.
How do you use location data to place 302,050 cows in low earth orbit? VP of Engineering, Andreas Heim, explains.