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The latest from Unacast Blog

Unacast now available on Bloomberg’s Data Marketplace

Unacast, the top location data company, is now available to Bloomberg Data License clients through Bloomberg Enterprise Access Point’s alternative data catalog. Unacast’s data will allow quants at hedge funds, insurance firms and other financial institutions to explore foot traffic, migration patterns and emerging markets.

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Lambeth Council recognised as a trailblazer in post-COVID adaption with Unacast’s uniquely granular, comparative location data

You may never stop to think about it, but humans are rich and fascinating sources of data. Far from producing erratic, unconnected data points, every day we are weaving patterns through our behavioural habits and interactions with each other, and influencing markets and governments with our feet alone.

Unacast launches through Esri's ArcGIS Marketplace

Esri’s ArcGIS Marketplace now offers Unacast Migration Patterns dataset.

Verto Analytics Expands Strategic Consumer Insights

Verto Analytics uses Unacast’s Turbine platform, along with its own behavioral data, to provide clients with strategic insights into customer journeys.

How dataPlor Uses POI Data in Developing Markets

Fletcher Berryman, from dataPlor, discusses the unique challenges of helping multinational companies apply point of interest data in developing markets.

How I Use Location Data as a CRE Investor

Stefan talks about how he and Midwood use location data to explore CRE investment and development opportunities to gain an advantage over the competition.

Unacast Announces Global Partnership with ShopperTrak

Unacast announces global partnership with ShopperTrak

Cherre and Unacast Partner to Integrate Human Mobility Data into Cherre's Award Winning AI Platform

Adding Unacast's Real World Graph® to Cherre's AI Platform will enable mutual customers to derive unique insights to support real estate decisions.

Using location data for better parks

This post is inspired by a conversation with Dr. Jamie Saxon, a Postdoctoral Scholar at the Center for Data and Computing of the University of Chicago. Jamie was originally trained as a particle physicist but made the professional transition to focus on cities because he wanted to better maximize the information gained across his career. We asked Jamie to share his thoughts on how location data is used in the public sector and the different ways it can help create better public parks. This is what we heard.

Henry Ford Health System partnership story

Founded in 1915 by auto pioneer Henry Ford and now one of the nation's leading health care providers, Henry Ford Health System is a not-for-profit corporation managed by Chief Executive Officer Wright L. Lassiter, III and governed by a 17-member Board of Trustees, with volunteer-led advisory and affiliate boards providing additional leadership.

CARTO Boosts Local Food Truck's Revenue

When CARTO was tasked with optimizing ROI for a local food truck business, Unacast data played a key role in the decision-making process.